DevRel Documentation
An open knowledge base for Developer Relations - what DevRel is, how the roles differ, and how to build a program that works.
By Fabian HugUpdated
devrel.directory is an open knowledge base for Developer Relations. It explains what DevRel is, how the roles differ, and how to build a program that holds up in practice. The content is written for practitioners, cites its sources, and is free to use.
New to the field? Start here instead - a sequenced route in, built from live data: what to read in order, which communities are actually alive, which calls for papers are open now, and what the job market is really hiring for.
DevRel in the AI era
AI-era DevRel
How DevRel changes when developers bring AI agents - the practical guide: Agents Are Your New Developers.
Writing Docs LLMs Can Use
llms.txt, Markdown mirrors, and the structure that makes documentation retrievable and quotable by AI assistants: Writing Docs LLMs Can Use.
MCP Servers Are the New SDK
Why an MCP server is a DevRel surface, what to expose through it, and the work that makes one succeed: MCP Servers Are the New SDK.
Measuring Adoption You Cannot See
Why classic web analytics undercount AI-driven adoption and what you can measure honestly instead: Measuring Adoption You Cannot See.
Start with the fundamentals
Definition of Developer Relations
What DevRel is and what it is not, with the research behind the definition: Definition of Developer Relations.
The Importance of DevRel
Why developer communities compound like network effects and what that means for a business: The Importance of DevRel.
Roles and Responsibilities
Advocate, evangelist, developer experience, developer marketing: how the roles differ and where they overlap: Roles and Responsibilities.
Crafting a DevRel Strategy
Objectives, audience, and measurable goals for a DevRel program: Crafting a DevRel Strategy.
Developer Personas
How to build research-backed personas instead of guessing who your developers are: Understanding Developer Personas.
Put it into practice
DevRel Activities
The core activity clusters, when each earns its place, and how to avoid activity soup: DevRel Activities.
Community Building
From the first fifty members to programs that scale, plus behaving well in communities you do not own: Community Building.
Content Creation
Content types, writing craft, distribution, and a pipeline a small team can sustain: Content Creation.
What is Developer Relations?
Developer Relations (DevRel) is the function that connects a company and the developers who build with its products. Done well, it drives adoption, feeds honest feedback back into the product, and builds communities that outlast any single campaign.
"DevRel is more than just a job title - it's a strategic approach to building and nurturing relationships between companies and developers." - From our Definition of Developer Relations
More on the site
Blog
Longer pieces on strategy and planning live in the blog.
Changelog
What changed on the site and when: changelog.
Contribute
Listings, jobs, events, and docs improvements are all welcome - start with the contributing guide.
This knowledge base is growing
The docs are being reworked and expanded section by section. If a topic you need is missing or a page falls short, send a correction or a suggestion - the contributing guide explains how.